Our Privacy Promise…

We promise: To be clear and open about how we collect and use your Information

We’ve designed this Privacy Notice to be transparent and make it as easy to find out what Information we collect and what we do with it.

We promise: To use your Information only for the purposes we’ve specified

We’ll only use your Information for the purposes we tell you about in this Privacy Notice and other notices we post wherever we collect Information.

We can’t – and won’t – use or share it for any other purposes without your permission unless, of course, we have a legal obligation to do so.

We promise: To collect only the Information we need for those purposes

Obviously, you want to maximise your chances of being selected but more Information doesn’t mean better chance of success. That’s why we only collect what we need for your trials.

We also restrict and monitor access to your Information so only people with a genuine, legitimate need can see it.

We promise: To check that your Information is accurate and kept up to date

We do what we reasonably can to check that the Information we collect is accurate and, with your help, we can make sure it’s kept up to date.

If you do spot a mistake in your Information, and if you can’t change it using the Edit function in your Profile, contact us and we’ll fix it.

We promise: To keep it for no longer than we need it

The length of time we keep Information depends on what we need it for, and this varies. You’ll find details in the relevant sections below.

We promise: To protect your Information

Security is a top priority. We have technical and organisational measures in place and we constantly monitor our systems to protect your Information.

We promise: To uphold your Privacy Rights and make it easy for you to exercise them

See ‘Your Privacy Rights and how to exercise them’ below.

We promise: To treat you and your Information fairly and lawfully

We will only collect, use and share your Personal Information if we are legally permitted or required to do so, or if you have given us your consent.

In each section we explain why it’s lawful for us to use your Information.

We’ll always use your Information fairly and you’ll always be in control.

We promise: To respond quickly to your requests and concerns.

How do we collect and use your Information?

If you’re a Player

Your profile

You provide most of the Information we have about you so you can find full details by clicking on the Profile icon in your app. We use this to provide the AiSCOUT service.

In the AiSCOUT app, you’ll find explanations of how we will use the Information we’re asking you to provide at each step of the process – simply click on the question mark icons.

We also keep details of your contact with Scouts, the outcome of trials, images and comments you post on our social media pages, and we may use this in our promotional materials, including on our website, to promote the AiSCOUT services to players and clubs.

Your mobile device

We collect the following details from your mobile device when you download and access the app to manage and improve our service and ensure that our app works properly on different devices, operating systems and versions: the type of device and operating system, its IMEI number, IP/MAC address, details of your mobile network, your browser and time zone settings.


We use video recordings that you take of yourself to verify your skill and capability levels.


If you enable location data, we will use this to provide the location-based service or marketing notified to you when you enable the function.

Online and in-app purchases

If you buy products or services from us, we will use your billing and delivery addresses and we will keep a record of your purchase history for accounting and marketing purposes.


We may also use your contact details to email you with details of our other products and services. You can prevent these emails by ticking the applicable box in the web form or, alternatively, you can stop receiving them at any time by clicking on the “unsubscribe” link that you will find in the footer of all our marketing emails. We will keep detailed records of your marketing preferences and any changes you make.

If you’re a Scout

If your club or organisation has purchased a AiSCOUT product and you are a named contact or user, we will use your name, contact details and other information you provide to manage the service and relationship.

We may also use your details to email you about other services. You can prevent these emails by ticking the applicable box in the web form or, alternatively, you can stop receiving them at any time by clicking on the “unsubscribe” link that you will find in the footer of all our marketing emails. We will keep detailed records of your marketing preferences and any changes you make.

Non-identifiable data

We also collect, create, use and share non-identifiable data such as statistical or demographic data. This is generated by aggregating elements of your Information with those of other users’ without any identifying elements, such as names, dates of birth, addresses etc., so that the data that cannot be traced back to any individual.

Non-identifiable data is not subject to Data Protection laws.

Who do we share your Information with?

We make Players’ Information available to registered Scouts at professional football clubs, Football Associations and national Football Federations.

We make Scouts’ Information available to registered Players as necessary to confirm an introduction.

We share it internally between colleagues as necessary to provide you with the AiSCOUT service, and it may also be accessed by our IT support team and external service providers to provide the AiSCOUT services, fix technical problems and maintain systems.

If Project 23rd Century is merged with or acquired by a third party, we will share your Information with them so they can continue processing it as described in this notice.

If required by law, we will provide information to government, judicial or law enforcement agencies and, in exceptional circumstances, this could include Information about you.

How long do we keep your Information?

If you’re a Player

We’ll keep your Information for as long as you have an AiSCOUT account. When you close your account, we’ll delete all the Information that could be used to identify you. The remaining anonymous performance and demographic data will be aggregated with the statistical data of other players and we will use data analysis and artificial intelligence (Ai) to gain insight into player performance so we can keep improving our service to players, and to football clubs, associations and federations. This anonymous, aggregated data is not your Personal Information because no one can be identified from it, so data protection laws will not apply to it.

If you’re a Scout

We will hold your Information for as long as you are a registered user of the AiSCOUT service, then we will archive it for seven years for legal purposes.

If you receive marketing from us

For marketing purposes, we will keep your name and email address for as long as you wish to receive details of other products and services. If you elect not to receive marketing emails or if you “unsubscribe”, we will keep your name an email address on a “No Email Marketing” list for as long as necessary to comply with your wishes.

Why is it lawful for us to use your Information in this way?

If you’re a Player

This use of your Information is lawful because it is necessary for the performance of the contract between us.

If you’re under 16, your parent or guardian has either made the contract with us on your behalf or has authorised us to make the contract with you.

If you’re a Scout

This use of your Information to provide the AiSCOUT service and to promote our products and services is lawful because it is necessary, in both cases, for the pursuit of:

  • Our legitimate interests in marketing and selling our products and services
  • Your employer’s legitimate interests in procuring and managing the AiSCOUT service

We have performed the required assessments, balancing our interests against your rights and freedoms, and have concluded that these interests are not overridden by your rights.

Your Privacy Rights and how to exercise them

These are your legal rights and the data protection regulator, the Information Commissioner’s Office (ICO), will help you to enforce them if we slip up.

  • Right of access – we will provide you with the Information we hold
  • Right to have inaccurate or out of date Information corrected
  • Right not to be profiled for marketing purposes
  • Right to prevent processing of your Information in certain circumstances
  • Right to have your Information deleted in certain circumstances
  • Right to transfer your Information to another provider
  • Right to unsubscribe from marketing messages and emails
  • If we have asked for your consent, the right to withdraw it at any time
  • Right to make a complaint to the ICO (see below).

How to exercise your rights or make a complaint

If you would like to exercise your rights, or have concerns about the way your Information is being handled, please contact our Data Protection Officer (DPO) at

If you are under 13 you can contact us yourself or ask your guardian or parent to do it for you.

We’ll reply straight away and let you know if we need anything else from you.

We have to respond to requests without delay and no later than a month.

If we take more than a month or if you are unhappy with our response, you have the right to complain to the Information Commissioner’s Office:

Who we are and how to contact us

AiSCOUT is developed and owned by Project 23rd Century Limited, which is the Controller of your Personal Information. This means we are responsible for the way we use your Information and for complying with the law, your Privacy Rights, and our Privacy Promise.

Our registered address is: 60 Wensleydale Rd, Hampton, TW12 2LX

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